Schema Markup Generator

Generate JSON-LD structured data for rich search results. Supports Article, Product, FAQ, and LocalBusiness schemas.

How To Use

  1. Select Schema Type — Choose Article, Product, FAQ, or LocalBusiness.
  2. Fill In Details — Complete the form fields for your chosen schema type.
  3. Generate & Deploy — Click generate, copy the JSON-LD, and paste it into your page's <head> or <body>.

What Is Schema Markup?

Schema markup (also called structured data) is a standardized format of JSON-LD code that you add to your web pages to help search engines understand your content better. Created through a collaboration between Google, Microsoft, Yahoo, and Yandex, schema.org defines a vocabulary of types and properties that describe everything from articles and products to events and recipes. When search engines detect schema markup, they can display rich results — star ratings, product prices, FAQ accordions, business hours, and more — directly in search results.

How Structured Data Improves SEO

Pages with schema markup are eligible for rich snippets and enhanced search features that significantly improve click-through rates. For example, a recipe page with markup can display cooking time and star ratings in search results. A FAQ page can show questions expandable directly on the SERP. A local business can display reviews, hours, and a map snippet. Google has stated that structured data doesn't directly improve rankings, but the enhanced visibility and higher CTRs it generates can indirectly benefit your SEO performance.

Which Schema Types Should You Use?

Choose the schema type that best matches your content. Use Article for blog posts and news articles. Use Product for e-commerce product pages (include price and availability for the Merchant Listing experience). Use FAQ for pages with question-and-answer content. Use LocalBusiness for brick-and-mortar businesses to appear in local search and Google Maps. You can also use multiple schema types on a single page if appropriate.

Why Use This Schema Generator?

This tool creates valid JSON-LD structured data without requiring you to learn schema.org syntax. Select your schema type, fill in the form, and get properly formatted JSON-LD ready to deploy. All processing happens locally in your browser — your business data stays private. No server uploads, no accounts, no limits.